May 24, 2011


Madewell dress, Camper shoes
This dress was my first purchase from Madewell. I'd perused the website a bunch, but decided I'd wait till my trip to New York to see the clothes in person. As soon as I stopped in the Soho store, I knew I was a fan. Now I can't wait for the SF store to open. I was especially drawn to this dress because of the scallops and cool open back, below. 

I wore it to work last Thursday (with a long cardigan to cover the back) and later to an event at La Boutique in Jackson Square. Pics of the event coming later this week!


  1. That back is so unexpected and chic, and the print is wonderful. I'm a little jealous!

  2. I loved that dress, super cute on you!

  3. What a cute dress! Love that you wore it to work and then to an event... so perfect! Can't wait til their store opens up here, I bet it's going to be a mad house! 

  4. love the back of this dress
    we have a Madewell here, but I am always the oldest person in there
    makes me feel awkward to buy anything lol

  5. I absolutely love this dress- the colour and the unexpected back is perfect for the warm months!

  6. This dress is so beautiful on you! There used to be a Madewell store in Vegas that I got to browse a few times, I swear it didn't last very long. A little after the recession began it completely shut down and disappeared! Excited as well to get this store in SF

  7. this dress is so pretty on you! I'm a huge fan of Madewell too, and can't get enough of their jeans, they fit so well!

    We're doing a clothing swap sponsored by in your area at the end of June and I would love to see you there!